What is Target Profit and How is it Calculated?

target profit formula

To improve your sensitivity analysis skills, one can practice using different methods and tools such as tables, graphs, formulas, or software. Excel can be used to create data tables or charts that show how your target profit changes with different values of one or more variables. The results of sensitivity analysis can help you understand how sensitive your profit is to the changes in one or more variables. You can use the results to identify the break-even point, which is the sales volume, selling price, variable cost per unit, or fixed cost that will result in zero profit. Additionally, you can determine the margin of safety, which is the difference between your actual or expected sales volume and the break-even sales volume.

target profit formula

Here are a few advantages of using the target profit approach as compared to the arbitrary budgeting method. The graphical method of the profit-volume analysis assumes that the company must sell its most profitable product first. As mentioned earlier, there are several methods to calculate it for a business. The CVP method is an accurate and widely used method that can be used in single or multiple products scenarios effectively. Let us discuss this desired profit concept and different methods to calculate it.

How to Determine the Target Profit?

Without setting time limits the practice of the target profit approach would be futile. Since budgets come with inevitable variances, an alternative method is desired. An alternative method is to follow the cost-volume-profit or the CVP approach. Target profit is an integral part of the cost-volume-profit or the CVP analysis.

target profit formula

The contribution margin is the revenue minus variable costs of production. Target profit is the expected amount of profit that the managers of a business expect to achieve by the end of a designated accounting period. The target profit is typically derived from the budgeting process, and is compared with the actual outcome in the income statement. This results in a reported variance between the actual and target profit figures, for which the accounting staff may provide a detailed explanation.

Managerial Accounting

The degree of operating leverage indicates how responsive your profit is to the changes in sales volume; a higher degree of operating leverage means that a small change in sales volume will have a large impact on profit. Target profit analysis is a useful tool for planning and decision making in management accounting. It helps you determine the sales volume, price, or cost structure that will achieve a desired profit level. However, in reality, these factors are not fixed and may change due to various uncertainties and risks. That’s why you need to apply sensitivity analysis to your target profit analysis, to assess how different scenarios will affect your profit goal. In this article, you will learn what sensitivity analysis is, how to perform it, and how to interpret the results.

  • Target profit is the expected amount of profit that the managers of a business expect to achieve by the end of a designated accounting period.
  • The degree of operating leverage indicates how responsive your profit is to the changes in sales volume; a higher degree of operating leverage means that a small change in sales volume will have a large impact on profit.
  • The CVP method is an accurate and widely used method that can be used in single or multiple products scenarios effectively.
  • The point at which it crosses the x-axis represents the break-even point of sales.

If there is continually a large unfavorable variance between the target and actual profit, it may be necessary to examine the system used to derive the target profit, and derive a more conservative budgeting methodology. The worst situation is when excessively optimistic target profits are continually released to the investment community, which eventually loses faith in the ability of management to meet its own projections. The management can use the graphical method to calculate the break-even sales points as well as target profits for each product. This method uses the profit-volume relationship to calculate target profit.

How to perform sensitivity analysis?

If the company ABC had set a target point, the crossing point at the x-axis will represent the required sales to achieve that target profit. In above CVP chart, red dot represents break-even sales and blue dot represents target sales. We can observe that the corporation breaks even at a sales volume of $1,120,000 and target sales for the next year are $1,680,000 which are $560,000 higher than the break-even sales.

  • An alternative method is to follow the cost-volume-profit or the CVP approach.
  • The second method is to first calculate the contribution margin and then set a target profit.
  • Now, let’s check your understanding of calculating the target profit point.
  • The management can set a specific amount as target profit above that break-even point.
  • Experts are adding insights into this AI-powered collaborative article, and you could too.

The CVP method finds the break-even sales point when the profit is set to zero. Instead of setting the profit to zero, the management can use the desired profit amount and follow the same steps to calculate the desired output quantity. For instance, a business can set a dollar amount to achieve through increased sales. The target profit concept is extremely useful for cash flow planning (once modified to approximate cash flow), as well as for planning results-based bonuses, and for revealing expected results to investors and lenders.

Equation method for target profit:

Additionally, sensitivity analysis can be used to assess the impact of external factors and uncertainties on your profit and plan accordingly. Finally, this technique can help you monitor and control your performance, allowing you to take corrective actions if needed by comparing your actual results with your target profit and identifying sources of variance. The margin of safety in this problem is equal to target sales volume less break even sales volume.